If you want to get traffic from social media, build your social presence and grow your social following, the only key metric that decides your success rate is engagement.
Every social channel – Facebook, Twitter, Pinterest and now Instagram – has an algorithm that decides how many fans you’re able to reach through your posts. Mostly, this number is extremely low (4% or less). The only way to increase this is by making sure your fans engage with your posts by liking it or commenting on it or clicking it.
You can’t ask your fans to explicitly engage. But you can use psychology of the human brain to get people to engage with your posts through your content.
This infographic lists the 33 ways in which you can boost social engagement. This way, you’ll be able to get more engagement, more reach and eventually more traffic from social media.