See How Social is Changing Travel

The infographic, Social Travel Takes to the Skies, takes a look at how social networks are connecting travelers to locate the best deals as well as connect with the locals. We have highlighted a couple of more interesting facts and statistics about social travel:

  • After browsing social websites, 52% of travelers made alterations to their original travel plans
  • 52% search social media sites to find vacation ideas
  • 70% of consumers consider online reviews to be the 2nd most dependable source of advertising
  • 84% of travelers claim that reviews influence their method of travel
  • 76% of travelers don’t trust what companies advertise

Go social and get to know firsthand the local behind the tour you are planning or the small hotel you want to stay.

Social Travel Infographic

Infographic Source: Touristlink

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