For the first time ever WeChat surpassed 1 billion users in 2018. While WeChat was big before, this definitely made the world take notice. Thousands of overseas businesses have been struggling to get started with WeChat marketing and struggling even harder to succeed at it.
Well, we’re here to help. We’ve compiled the latest data we could find from a variety of different sources into the infographic below. It includes data from Tencent’s own latest data report as well as several prominent internet research institutions in China like Jiguang, China Internet Watch, Youzan, and Newrank. Without further ado, check it out below!